I’ve made personal branding a big part of my business, and cultivating a strong brand has helped my business grow while many others are dying. After spending hours upon hours answering the questions of friends, colleagues and strangers regarding my marketing tactics, business secrets and general recommendations on how they can increase their chances of getting new clients or locking down a new job, I decided to put together an ebook so that I could 1) get this (ostensibly valuable) information out to more people, 2) take part in the burgeoning movement toward open information on the web, and 3) increase the value of my own personal brand (if you don’t understand what I mean by this, read more of this ebook and you definitely will).
Hmmmm